On Tuesday, Sept. 15, Snapchat released a new update that made changes in the way that users interact with each other. The update contains two main new features: it allows its users to take selfies using new lenses and it has restructured the Replay format.
Previously, Snapchat only allowed users to use one Replay every day. With the new update comes a feature that allows users to buy more Replays at three for one dollar, although the rule that a Snapchat can only be replayed once remains intact. Regarding this major change, Snapchat wrote on their company blog: “We’ve provided one Replay per Snapchatter per day, sometimes frustrating the millions of Snapchatters who receive many daily Snaps deserving of a Replay. But then we realized — a Replay is like a compliment! So why stop at just one?”
The update has also added a new set of selfie lenses that give users a new way to communicate on the app. When users press and hold on their face, a grid is mapped onto the user’s face, allowing them to apply a variety of digital effects on themselves. Some of these lenses sense the movement of different parts of the face, like the eyebrows and mouth. For example, a lense that lets users vomit rainbows senses opening of the mouth, the one that places animated tears on the face senses the raising of the eyebrows. Some other lenses that have been featured on the app give users elderly wrinkles, heart eyes, or a scary face that resembles the grim reaper.
The new Snapchat update provides a unique new interface for users. Although mixed opinions surround many of the new additions on the application, it can be agreed that they add something new and interesting for people to try out.
(Sources: Daily Mail, Yahoo Tech, NBC News)